Anthony J. Pennings, PhD

WRITINGS ON DIGITAL STRATEGIES, ICT ECONOMICS, AND GLOBAL COMMUNICATIONS

Apple’s GUI and the Creation of Excel Spreadsheets

Microsoft’s famous spreadsheet application, Excel, was originally designed for Apple’s Macintosh personal computer. This post explores the beginning years of the personal computer and its transition to its more modern interface pioneered by Apple and its Macintosh computer. This transition opened the way for new software innovations, particularly the development of the Excel spreadsheet application […]

TIME Magazine’s “Machine of the Year”

The Apple II was quite a success when it was introduced in 1977 with sales of US$770,000 in its first year. Its growth over the next few years, however, was tremendous. Revenues hit $7.9 million in its second year of operation and $49 million in 1979. Its founders, Steve Jobs and Steve Wozniak, were soon […]

Digital Spreadsheets – Techno-Epistemological Power over People and Resources

In previous posts, I wrote that digital spreadsheets had emerged as a constitutive technology that can shape perceptions, organize resources, and empower control over the lived experiences of people and the dynamics of social organizations. In this post, I look at how communicative, command, and cultural dynamics provide an important context for the use of […]

THE EXPERIMENT, Part I: NEW ZEALAND AS THE WORLD MODEL FOR DIGITAL MONETARISM

Starting “Down Under” One of the first “guinea pigs” for the new system of digital monetarism was New Zealand. A one time a leader in the development of the “welfare state,” the small two-island nation-state in the deep Pacific Ocean had run into economic problems by the early 1980s. It had borrowed heavily during the […]

Not Like 1984: GUI and the Apple Mac

In January of 1984, during the Super Bowl, America’s most popular sporting event, Apple announced the release of the Macintosh computer. It was with a commercial that was shown only once, causing a stir, and gaining millions of dollars in free publicity afterward. The TV ad was produced by Ridley Scott whose credits at the […]

A First Pre-VisiCalc Attempt at Electronic Spreadsheets

Computerized spreadsheets were conceived in the early 1960s when Richard Mattessich at the University of California at Berkeley conceptualized the electronic simulation of business accounting techniques in his Simulation of the Firm through a Budget Computer Program (1964). Mattessich envisaged the use of “accounting matrices” to provide a rectangular array of bookkeeping figures that would […]

Lotus 1-2-3 – A Star is Born

It was during the November of 1982 on the giant floor of the Comdex show in Las Vegas that Lotus 1-2-3 would first make its mark. While VisiCalc for the Apple II had shown both the viability of digital spreadsheets and the new “microcomputers,” Lotus 1-2-3 showed that spreadsheets would become indispensable for modern organizations […]

Digital Spreadsheets – The Time-Space Power of Accounting, Part 1

The digital spreadsheet was designed as an electronic document in which data was arranged in the rows and columns of a matrix and could be manipulated and used in calculations. It combined listing, tabling, and other formulaic calculations to create a new imaginative technology that transformed modern finance and the management of organizations. While the spreadsheet handles various types of information, accounting information is some of the most effective and its power is accelerated by an organization’s information technology.

keep looking »
  • Referencing this Material

    Copyrights apply to all materials on this blog but fair use conditions allow limited use of ideas and quotations. Please cite the permalinks of the articles/posts.
    Citing a post in APA style would look like:
    Pennings, A. (2015, April 17). Diffusion and the Five Characteristics of Innovation Adoption. Retrieved from http://apennings.com/characteristics-of-digital-media/diffusion-and-the-five-characteristics-of-innovation-adoption/
    MLA style citation would look like: "Diffusion and the Five Characteristics of Innovation Adoption." Anthony J. Pennings, PhD. Web. 18 June 2015. The date would be the day you accessed the information. View the Writing Criteria link at the top of this page to link to an online APA reference manual.

  • About Me

    Professor and Associate Chair at State University of New York (SUNY) Korea. Recently taught at Hannam University in Daejeon, South Korea. Moved to Austin, Texas in August 2012 to join the Digital Media Management program at St. Edwards University. Spent the previous decade on the faculty at New York University teaching and researching information systems, media economics, and strategic communications.

    You can reach me at:

    anthony.pennings@gmail.com
    anthony.pennings@sunykorea.ac.kr

    Follow apennings on Twitter

  • About me

  • Traffic Feed

  • Calendar

    October 2018
    M T W T F S S
    « Sep    
    1234567
    891011121314
    15161718192021
    22232425262728
    293031  
  • Pages

  • October 2018
    M T W T F S S
    « Sep    
    1234567
    891011121314
    15161718192021
    22232425262728
    293031  
  • Flag Counter
  • My Fed Watcher’s Handbook is now available on

  • Disclaimer

    The opinions expressed here do not necessarily reflect the views of my employers, past or present.