Anthony J. Pennings, PhD

WRITINGS ON DIGITAL STRATEGIES, ICT ECONOMICS, AND GLOBAL COMMUNICATIONS

Digital Content Flow and Life Cycle: The Value Chain

In this post, I connect the idea of the digital content life-cycle to the concept of a value chain. E-commerce and other digital media firms can use this process to compare and identify value-creating steps and prioritize them within the organization’s workflow. They also become important in anticipating and analyzing needed human competences and digital […]

Broadband Policy and the Fall of the US Internet Service Providers

Much of the success of the Internet can be attributed to the emergence of a unique organizational form, the Internet Service Provider or “ISP,” which became the dominant provider of the broadband and web services. These organizations resulted from a unique set of regulatory directives that pushed the Internet’s development and created a competitive environment […]

Xanadu to World Wide Web

Tim Berners-Lee, a British citizen and a software consultant at CERN, or Centre European pour la Recherche Nucleaire developed what came to be known as the World Wide Web (WWW). Located in Switzerland, CERN was Europe’s largest nuclear research institute, although the name was changed to European Laboratory for Particle Physics to avoid the stigma […]

Digital Content Flow and Life Cycle: Global E-Commerce

The term “e-commerce” provokes connotations of computer users “surfing” the web and using their credit cards to make online purchases. While this has been the popular conception, e-commerce continues to transform. The traditional model will continue to drive strong e-commerce sales for the retail sector, but other technologies and business models will also be important, […]

Statecraft and the First E-Commerce Administration

One of techno-economic history’s most fascinating questions will deal with the stock market advances and technology developments during the eight years of the Clinton-Gore administration, especially those in the Internet and telecommunications sectors. During the 1990s, the Internet, a product of the Cold War became a tool of global commerce. The Presidential election of 1992 […]

The FCC Helps Business Go “Online”

The use of computers was starting to become an important tool for businesses by the mid-1960s and with the introduction of timesharing, a communications component was adding value and enhancing productivity. Factories began using data processing to control chemical flows and machine tools and warehouses used them to monitor inventories. Bank branch offices started to […]

YouTube’s Tenth Year Anniversary

Well, YouTube is 10 years old. Or at least it’s been a decade since the first video was uploaded. On April 23rd, 2005, YouTube co-founder Jawed Karim uploaded an 18-second clip titled, “Me at the Zoo.” Here it is: By April 2015, YouTube had over 1 billion users. It was also uploading collectively over 300 […]

Thirty-Five Activities Media Degrees Should Anticipate in Digital Work Environments

I have been working on some projects looking at curriculum that combine media and business. Below is a list of activities that are prevalent in work environments organized around digital technologies. 1) Managing creative work and digital innovation 2) Assessing digital threats and opportunities 3) Understanding global media and cultural trends 4) Marketing content and […]

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  • About Me

    Professor and Associate Chair at State University of New York (SUNY) Korea. Recently taught at Hannam University in Daejeon, South Korea. Moved to Austin, Texas in August 2012 to join the Digital Media Management program at St. Edwards University. Spent the previous decade on the faculty at New York University teaching and researching information systems, media economics, and strategic communications.

    You can reach me at:

    anthony.pennings@gmail.com
    anthony.pennings@sunykorea.ac.kr

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    The opinions expressed here do not necessarily reflect the views of my employers, past or present.