Anthony J. Pennings, PhD

WRITINGS ON DIGITAL STRATEGIES, ICT ECONOMICS, AND GLOBAL COMMUNICATIONS

Not Like 1984: GUI and the Apple Mac

In January of 1984, during the Super Bowl, America’s most popular sporting event, Apple announced the release of the Macintosh computer. It was with a commercial that was shown only once, causing a stir, and gaining millions of dollars in free publicity afterward. The TV ad was produced by Ridley Scott whose credits at the […]

Xanadu to World Wide Web

Tim Berners-Lee, a British citizen and a software consultant at CERN, or Centre European pour la Recherche Nucleaire developed what came to be known as the World Wide Web (WWW). Located in Switzerland, CERN was Europe’s largest nuclear research institute, although the name was changed to European Laboratory for Particle Physics to avoid the stigma […]

Cisco Systems: From Campus to the World’s Most Valuable Company, Part One: Stanford University

Cisco Systems emerged from employees and students at Stanford University in the early 1980s to become the major supplier of the Internet’s enigmatic plumbing. In the process, it’s stock value increased dramatically and it became the largest company in the world by market capitalization. Cisco originally produced homemade multi-platform routers to connect campus computers through […]

Digital Spreadsheets – Part 5 – Ease and Epistemology

To pick up the story, I started this analysis of the spreadsheet looking at the emergence of Lotus 1-2-3 within the context of the 1980s. This included the importance of the personal computer and the Reagan Revolution – characterized the by the commercialization of Cold War technologies, and the globalization and increasing financialization of individual […]

Subsidizing Silicon: NASA and the Computer

“I believe this nation should commit itself to achieving the goal, before this decade is out, of landing a man on the Moon and returning him safely to Earth. No single space project in this period will be more impressive to mankind, or more important for the long-range exploration of space; and none will be […]

The MAD Origins of the Computer Age

It was the “missile gap” that would impregnate Silicon Valley with the purpose and capital to grow to its famed stature as the center of computer innovation in the world. During the Kennedy and Johnson administrations, when Robert S. McNamara was Secretary of Defense, the US undertook an enormous military buildup, with the intercontinental missile […]

When Finance Went Digital

By the end of the 1970s, a basic domestic and international data communications system was created that provided for the regime of digital monetarism to expand around the world. Drawing on ARPANET technologies, a set of standards emerged that was conducive to the public-switched telephony networks operated by the national telecom authorities such as France […]

Origins of Currency Futures and other Digital Derivatives

Thus, it was fitting that Chicago emerged as the Risk Management Capital of the World—particularly since the 1972 introduction of financial futures at the International Monetary Market, the IMM, of the CME. – Leo Melamed to the Council of Foreign Relations, June 2004 International currency exchange rates began to float in the post-Bretton Woods environment […]

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  • About Me

    Professor and Associate Chair at State University of New York (SUNY) Korea. Recently taught at Hannam University in Daejeon, South Korea. Moved to Austin, Texas in August 2012 to join the Digital Media Management program at St. Edwards University. Spent the previous decade on the faculty at New York University teaching and researching information systems, media economics, and strategic communications.

    You can reach me at:

    anthony.pennings@gmail.com
    anthony.pennings@sunykorea.ac.kr

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    The opinions expressed here do not necessarily reflect the views of my employers, past or present.