Anthony J. Pennings, PhD

WRITINGS ON DIGITAL STRATEGIES, ICT ECONOMICS, AND GLOBAL COMMUNICATIONS

YouTube Meaning-Creating (and Money-Making) Practices

Note: This is required reading for my Visual Rhetoric and IT class. Youtube has emerged as the primary global televisual medium, attracting about 1.3 billion viewers from countries around the world with over 5 billion videos watched every day. People suck up some 3.25 billion hours of YouTube videos each month and over ten thousand […]

Games and Meaningful Play

What is a game? What makes it fun? How can you design a game to provide a meaningful and rewarding experience? Rules of Play: Game Design Fundamentals by Katie Salen Tekinba and Eric Zimmerman is a great blend of theory and practical application and helps us understand the importance of “gameplay” – the emotional relationship […]

Computer Technology and Problem-Based Learning (PBL)

Many computer labs are now designed around the concept of problem-based learning (PBL), a student-centered approach where participants work in groups to solve open-ended problems. Instead of teachers presenting relevant material first and then have students applying the knowledge to solve problems, PBL engages the students in the problem, inviting them to engage higher-order thinking […]

Hootsuite and the Social Media Curriculum

I’ve been training people in Hootsuite for the last three years. The desktop and mobile dashboard system was designed to integrate and manage social media applications like Facebook, Google+, LinkedIn and Twitter. Some others you might recognize are Foursquare, MySpace, WordPress, TrendSpottr, and Mixi. While it has some competition, it is still the best social […]

Robin Williams, Dead Poets, and Symbolic Investments in the Virtual Classroom

Like most of us, I was saddened by the loss of Emmy, Grammy, and Golden Globe winning actor Robin Williams. Here is an excerpt from one of my PhD essays, “Dead Poets and the Lawnmower Man,” that drew on the movie, The Dead Poets Society and his excellent performance to investigate virtual reality as an […]

Digital Media Archetypes

The digital world is competitive, but quite enticing for people looking to explore their capabilities to produce creative and imaginative content. Companies struggle in a competitive environment and it takes commitment and intensive skill sets to be successfully employed in the digital fields. One way to look at the requirements are in terms of some […]

How to Use Facebook with an Online Course

I taught an online course for New York University (NYU) called “New Technologies in Advertising and Public Relations” this summer that was totally asynchronous – meaning that we didn’t meet in person or online at the same time. I had taught the class at the Washington Square campus in Manhattan when I was a faculty […]

The Qualtrics Conundrum

The challenge of this new age of research will be the articulation and visualization of meaning that addresses and informs higher levels of purpose and understanding.

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  • About Me

    Professor at State University of New York (SUNY) Korea since 2016. Moved to Austin, Texas in August 2012 to join the Digital Media Management program at St. Edwards University. Spent the previous decade on the faculty at New York University teaching and researching information systems, digital economics, and strategic communications.

    You can reach me at:

    apennings70@gmail.com
    anthony.pennings@sunykorea.ac.kr

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  • Disclaimer

    The opinions expressed here do not necessarily reflect the views of my employers, past or present.