Anthony J. Pennings, PhD

WRITINGS ON DIGITAL ECONOMICS, ENERGY STRATEGIES, AND GLOBAL COMMUNICATIONS

Those Media Products are Misbehaving Economic Goods

Bad, bad media. Or so economists would have us believe. Media and information products just don’t fit the mold, or should I say, model. Most economic thinking is based on models that make simple assumptions about the types of goods and services that are produced and purchased. Economists like their tight little models and the […]

TPP and the Role of Intellectual Property in the US Export Economy

With the Trans-Pacific Partnership (TPP) trade deal under discussion, it’s useful to look at some of the changes in the world economy, and specifically the US export economy and the increasing role of intellectual property (IP). As it stands, I’m not for the trade deal, but I feel it’s important to parse through the details […]

Microsoft and the IBM PC Case Study: The Deal of the Century

The microcomputer was starting to become popular in the late 1970s and finally caught the attention of IBM. Initially resistant, “Big Blue” became concerned that they were “losing the hearts and minds” of their clients. However, when the Apple II started to show up in many corporate environments, IBM officials were concerned about the encroachment […]

Markets: Pros and Cons

The term “market” has been widely circulated to refer to any arrangement, institution or mechanism that facilitates the contacts between potential sellers and buyers and helps them negotiate the terms of a transaction. In other words, a market is any system that brings together the suppliers of goods and services with potential customers. The term […]

Discerning Media Economics

The area of media economics has made important contributions to understanding traditional broadcast technologies such as newspapers, television and radio, but has only recently addressed the capabilities and consequences of digital media. This post seeks to investigate two interrelated areas: media economics and the political economy of communications/media; then begin to apply them to the […]

New York City’s Emphasis on Global Media Management

Several years ago I started exploring whether it was prudent to create a degree program in Global Media Management. The idea was reinvigorated being here in South Korea in a program that is focused on global issues and skills. So I’m going back to some of my initial research when I was in New York […]

Determining Competitive Advantages for Digital Firms, Part 2

In a previous post on competitive advantages, I discussed some structural characteristics for digital media firms. Using the framework laid out in Curse of the Mogul: What’s Wrong with the World’s Leading Media Companies as a point of departure, I was able to extend their analysis of traditional media companies to the more dynamic realm […]

Origins of the “Information Economy”

The economic understanding of knowledge’s contribution to the economy accelerated in the 1970s and terms such as “information society” and the “information economy” began to achieve high rates of circulation by the next decade. When I was at the East-West Center in Honolulu as a graduate student during the 1980s, I was part of a […]

« go back — keep looking »

  • Referencing this Material

    Copyrights apply to all materials on this blog but fair use conditions allow limited use of ideas and quotations. Please cite the permalinks of the articles/posts.
    Citing a post in APA style would look like:
    Pennings, A. (2015, April 17). Diffusion and the Five Characteristics of Innovation Adoption. Retrieved from https://apennings.com/characteristics-of-digital-media/diffusion-and-the-five-characteristics-of-innovation-adoption/
    MLA style citation would look like: "Diffusion and the Five Characteristics of Innovation Adoption." Anthony J. Pennings, PhD. Web. 18 June 2015. The date would be the day you accessed the information. View the Writing Criteria link at the top of this page to link to an online APA reference manual.

  • About Me

    Professor at State University of New York (SUNY) Korea since 2016. Moved to Austin, Texas in August 2012 to join the Digital Media Management program at St. Edwards University. Spent the previous decade on the faculty at New York University teaching and researching information systems, digital economics, and strategic communications.

    You can reach me at:

    apennings70@gmail.com
    anthony.pennings@sunykorea.ac.kr

    Follow apennings on Twitter

  • About me

  • Writings by Category

  • Flag Counter

  • Pages

  • Calendar

    April 2024
    M T W T F S S
    1234567
    891011121314
    15161718192021
    22232425262728
    2930  

  • Disclaimer

    The opinions expressed here do not necessarily reflect the views of my employers, past or present.