Anthony J. Pennings, PhD

WRITINGS ON DIGITAL STRATEGIES, ICT ECONOMICS, AND GLOBAL COMMUNICATIONS

U.S. Internet Policy, Part 6: Broadband Infrastructure and the Digital Divide

The digital divide proved to be more consequential than ever as the K-shaped recovery took shape, exacerbating income divisions. The divide has been particularly stressful on American families as schools and other activities for kids closed down during the Covid-19 pandemic. Some 20 million Americans had no or very slow Internet service while another 100 million cannot afford broadband.

Analyzing YouTube Channels

We are pushing the realms of media analysis here by taking film and television studies and applying it to a new visual medium – YouTube.

Wireless Charging Infrastructure for EVs: Snack and Sell?

The strategy behind wireless charging will probably focus more on what WiTricity has coined “power snacking” than full meals. Snacking is actually better for your battery. The snacking can be done by a waiting taxi, a bus stopping for a queue of passengers, and perhaps cars waiting at a red light. Shopping centers are likely locations to “capture” customers with charging stalls, especially if they have their own micro-grids with solar panels on the roof. Infrastructure has been tested to charge these cars while even in motion.

The Great Monetary Surge of 2020 and the Return of Inflation

We had an amazing shot of money into the economy during 2020. It continued into 2021 but nowhere near the amounts of 2020. It helped forestall an economic collapse but became part of the complex equation increasing prices.

US Technology Diplomacy

I’d like to cover three areas about US technology diplomacy. First, I want to talk about America’s domestic renewal. Then I will address some of the major US institutions managing technology diplomacy. The State Department has the prerogative for taking diplomatic leadership but the USTR and Commerce Department are also involved. Lastly, I want to end with some comments on “norms” in multilateral technology diplomacy, particularly the “securitization” of cyber technology.

Symbolic Economies in the Virtual Classroom: Dead Poets and the Lawnmower Man

Turning to the production of modern educational spaces and their subsequent subjectivities, we can figure the linguistic and institutional configurations in the “virtual classroom.”

Building Dystopian Economies in Facebook’s Metaverse

Strangely relevant to the new emergence of virtual environments like Facebook’s Metaverse, the talk was held in downtown New York City at the Woolworth Building, known as the “Cathedral of Commerce” when it was built in 1913. The location was strangely appropriate given the topic, a wrap-up of a year-long project at New York University on Second Life. The project involved an animation class taught by Mechthild Schmidt-Feist, and my class, the Political Economy of Digital Media. I still have the tee-shirt my students gave me that says “Got Linden?” a reference to Second Life’s currency, the Linden.

Hypertext, Ad Inventory, and the Use of Behavioral Data

A new advertising environment emerged with the Internet and its click environment. The hypertext system, with its global connections to “new inventory” of browser-view-able webpage content divided into multiple sections of advertising potential, started a new era of personalizable “banner” ads. An offshoot of the ad economy emerged powerfully with keyword search and auctioning, exemplified by Google. This post discusses how the online ad economy emerged and became the basis of a new means of economic production based on the wide-scale collection of data and its processing into prediction products.

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  • About Me

    Professor at State University of New York (SUNY) Korea since 2016. Moved to Austin, Texas in August 2012 to join the Digital Media Management program at St. Edwards University. Spent the previous decade on the faculty at New York University teaching and researching information systems, digital economics, and strategic communications.

    You can reach me at:

    apennings70@gmail.com
    anthony.pennings@sunykorea.ac.kr

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    The opinions expressed here do not necessarily reflect the views of my employers, past or present.