Anthony J. Pennings, PhD

WRITINGS ON DIGITAL ECONOMICS, ENERGY STRATEGIES, AND GLOBAL COMMUNICATIONS

Producing Digital Content Synergies

The convergence of production, storage and distribution with the proliferation of digital technologies has had a dramatic effect on both the consumer as well as the corporate supplier side of the media business. Digital technologies have generally been very positive for the media consumer, who has access to much more content via more channels during […]

Browser Wars: Chrome on the Offensive

Despite the increasing popularity of mobile applications, the web browser on desktop and laptop computers remain important instruments of the digital infrastructure. An interesting set of statistics involves the competition among these browsers and the emergence of Google’s Chrome as a major competitor to Mozilla’s Firefox. The latest figures from w3schools.com confirm the continual decline […]

Mysteries of Facebook Optimization: EdgeRank

Probably the most important part of the Facebook experience is the News Feed, the list of items (called objects) from your friends, fans and groups on the main page. But what you may not realize is that not all the news that is fit to print shows up directly in the ‘Top News’ because of […]

Google’s Competitive Advantages – Fixed Costs

We’ve been reading The Curse of the Mogul: What’s Wrong with the World’s Leading Media Companies by Jonathan A. Knee, Bruce C. Greenwald, and Ava Seave in my Digital Media Management II class at NYU. The book challenges some of the key assumptions regarding the management of media companies including the importance of brands, talent […]

The University of Hawaii and the History of Non-Linear Editing

When I was working on my PhD at the University of Hawaii (UH), we became the first academic institution in the world to obtain an Avid non-linear digital editing (NLE) suite. An Avid NLE was purchased in early 1990 due to the vision and determination of Stan Harms and Dan Wedemeyer, professors in the Communication […]

Best IT/Media Policy Books

Sometimes I wonder if social media, as important as it is, is shielding us from the other important influences IT is having in our lives from the financial crisis we are recovering from, the way we conduct war and espionage, and the structural problems inherent in our economy.

Informating the Subject: Reflecting on Zuboff’s Future of Power and Work

Shoshana Zuboff’s In the Age of the Smart Machine: The Future of Work and Power (1988) was one of the more interesting inquiries into the processes of computerization and electronic communications to emerge out of the 1980s. While suffering from a number of deficiencies that will be discussed later, it nonetheless represented a serious and […]

Dominant and Emerging Models of Global E-Commerce

E-commerce is as dynamic as the technologies and creative impulses involved and can be expected to morph and expand in concert with new innovations.

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  • About Me

    Professor at State University of New York (SUNY) Korea since 2016. Moved to Austin, Texas in August 2012 to join the Digital Media Management program at St. Edwards University. Spent the previous decade on the faculty at New York University teaching and researching information systems, digital economics, and strategic communications.

    You can reach me at:

    apennings70@gmail.com
    anthony.pennings@sunykorea.ac.kr

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    The opinions expressed here do not necessarily reflect the views of my employers, past or present.