Anthony J. Pennings, PhD

WRITINGS ON AI POLICY, DIGITAL ECONOMICS, ENERGY STRATEGIES, AND GLOBAL E-COMMERCE

Analyzing YouTube Channels

We are pushing the realms of media analysis here by taking film and television studies and applying it to a new visual medium – YouTube.

US Technology Diplomacy

I’d like to cover three areas about US technology diplomacy. First, I want to talk about America’s domestic renewal. Then I will address some of the major US institutions managing technology diplomacy. The State Department has the prerogative for taking diplomatic leadership but the USTR and Commerce Department are also involved. Lastly, I want to end with some comments on “norms” in multilateral technology diplomacy, particularly the “securitization” of cyber technology.

Building Dystopian Economies in Facebook’s Metaverse

Strangely relevant to the new emergence of virtual environments like Facebook’s Metaverse, the talk was held in downtown New York City at the Woolworth Building, known as the “Cathedral of Commerce” when it was built in 1913. The location was strangely appropriate given the topic, a wrap-up of a year-long project at New York University on Second Life. The project involved an animation class taught by Mechthild Schmidt-Feist, and my class, the Political Economy of Digital Media. I still have the tee-shirt my students gave me that says “Got Linden?” a reference to Second Life’s currency, the Linden.

Hypertext, Ad Inventory, and the Use of Behavioral Data

A new advertising environment emerged with the Internet and its click environment. The hypertext system, with its global connections to “new inventory” of browser-view-able webpage content divided into multiple sections of advertising potential, started a new era of personalizable “banner” ads. An offshoot of the ad economy emerged powerfully with keyword search and auctioning, exemplified by Google. This post discusses how the online ad economy emerged and became the basis of a new means of economic production based on the wide-scale collection of data and its processing into prediction products.

The North-South Politics of Global News Flows

This research argues that the road for the international Internet and e-commerce was substantially paved by the attempts to free up the global flows of financial news and information needed for the new regime of digital monetarism.

Five Generations of Wireless Technology

The term “generations” has been applied to wireless technology classifications as a way to refer to the major disruptions and innovations in the state of mobile technology and associated services. These innovations include the move to data and the Internet protocols associated with convergence of multiple forms of communications media (cable, mobile, wireline) and the wide array of services that are becoming increasingly available on portable devices like laptops and smartphones. We are now on the cusp of the 5th generation rollout of wireless services with intriguing implications for enterprise mobility, “m-commerce,” public safety and a wide array of new entertainment and personal productivity services.

From Gold to G-20: Flexible Currency Rates and Global Power

This post discusses how the major industrialized nation-states organized to manage the transition from fixed exchange rates to the global, floating, digital trading environments that emerged in the 1970s and shaped the modern world.

THE EXPERIMENT, Part I: New Zealand as the World Model For Digital Monetarism

In 1992 I moved to New Zealand for my first academic position at Victoria University in Wellington. One of my major objectives was to research the privatization of the NZ telecommunications system. What I soon found was a new strategy for the country had been developed and implemented. The Economic Management (1984) report by the […]

« go back — keep looking »

  • Referencing this Material

    Copyrights apply to all materials on this blog but fair use conditions allow limited use of ideas and quotations. Please cite the permalinks of the articles/posts.
    Citing a post in APA style would look like:
    Pennings, A. (2015, April 17). Diffusion and the Five Characteristics of Innovation Adoption. Retrieved from https://apennings.com/characteristics-of-digital-media/diffusion-and-the-five-characteristics-of-innovation-adoption/
    MLA style citation would look like: "Diffusion and the Five Characteristics of Innovation Adoption." Anthony J. Pennings, PhD. Web. 18 June 2015. The date would be the day you accessed the information. View the Writing Criteria link at the top of this page to link to an online APA reference manual.

  • About Me

    Professor (full) at State University of New York (SUNY) Korea since 2016. Research Professor for Stony Brook University. Moved to Austin, Texas in August 2012 to join the Digital Media Management program at St. Edwards University. Spent the previous decade on the faculty at New York University teaching and researching information systems, digital economics, and global political economy

    You can reach me at:

    anthony.pennings@gmail.com
    apennings70@gmail.com
    anthony.pennings@sunykorea.ac.kr

    Follow apennings on X

  • About me

  • Writings by Category

  • Flag Counter

  • Pages

  • Calendar

    February 2026
    M T W T F S S
     1
    2345678
    9101112131415
    16171819202122
    232425262728  

  • Disclaimer

    The opinions expressed here do not necessarily reflect the views of my employers, past or present. Articles are not meant as financial advice.

    • Verified by MonsterInsights